Re:Apple's privacy feature costs ad companies millions
by scarface74 on Tuesday January 09, 2018 @11:11AM
(#16107163)
I pay for Netflix, Hulu's ad free tier, and CBS's ad free tier. I would pay for content on the web I find compelling.
But these days I get most of my content from podcasts. Their ads are more relevant, less intrusive and I can press a button on my headphones or in my car to do a 30 second skip. But usually I'll listen to an ad read by a new sponsor.
It's a win-win. The cpm's for podcast are much better than for the web or even YouTube.
But these days I get most of my content from podcasts. Their ads are more relevant, less intrusive and I can press a button on my headphones or in my car to do a 30 second skip. But usually I'll listen to an ad read by a new sponsor.
It's a win-win. The cpm's for podcast are much better than for the web or even YouTube.