Re:The $99 Kindle
by loire280 on Friday August 13, 2010 @04:00PM
(#1602078)
Since we're still in land-grab mode in the ebook business, selling at a loss might make all kinds of sense.
Once users amass a virtual bookshelf, you've got them locked in pretty hard, especially if they use the Kindle to read it. If the iPad becomes the e-reader of choice, lock-in is weaker because you can use all of the major bookstores on it.
Once users amass a virtual bookshelf, you've got them locked in pretty hard, especially if they use the Kindle to read it. If the iPad becomes the e-reader of choice, lock-in is weaker because you can use all of the major bookstores on it.