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Re:No need to pinkify – Girls get interested in tech because... by chongli on Wednesday December 13, 2017 @10:28PM (#15919724)
I'll just note that some of us who might have been most attracted to the profession would be turned off by pinkification, and that we may be harder to recruit into recruiting efforts that we perceive as ghettoizing.

You touched upon something that's critical to the whole issue: the perception of traditionally female stuff as inferior. The feminist movement has come a long way getting women through the door and into traditionally male-dominated fields. What still remains as an enormous challenge is the elevation in status of traditionally female roles and norms.

For as long as we think of silver and black and blue as high status and pink and purple as "ghettoized", we have a problem. Just as we have a problem that nursing and teaching are low status compared to other professions.

For as long as we consider care work to be inferior to business work, women will never be truly free.

Re:No need to pinkify – Girls get interested in tech because... by twobyfour on Thursday December 14, 2017 @10:14AM (#15922845)
Absolutely, I agree with that. But I also think that misses the point that we need to eliminate the notion that pink is girly and blue is boyish - or rather, that there are colors, interests, and pursuits that are masculine and others that are feminine.