You might, for example, trust your spouse. You have no problem giving them your car keys, because you believe they are unlikely to steal the car.
Now a stranger asks you to borrow your car. You would probably not give them the keys.
But then you learn that the stranger is a good friend of your spouse. Because you trust your spouse, and they trust their friend, your trust in the stranger just grew, and you would probably consider giving them the car.
Using many such chains, with some discounting as the length increases, you could, for example, create a trust score for a news story.
Fundamentally, this would seem to do little more than work to entrench already established forces who would tend to the score the highest, or equivalently have the resources to the game the system most effectively.