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Re:How brands secretly buy their way into Forbes, Fast Compa... by nailer on Thursday December 07, 2017 @10:52AM (#15871085)
In the case of HuffPo, their writers contact businesses asking for money to write stories. The stories are not marked as paid features.

Not giving details on HN but happy to send a bunch of email proving this if you're from a noteworthy publication.

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