I think their ideas about a business model are hogwash.

Even in places where the movies are $6/month, they would need huge numbers of people to sign up, and use the service 0-1 times per month, month after month..

That doesn't seem realistic. Even with their new contract model, I don't see this working.

I don't see how they could possibly survive without inventing a new revenue model.

In the meantime, I'll keep enjoying my VC subsidized movies :)

Isnt this the “communism” they are talking about all the time? Rich paying for the poor?

Don't you have that backwards? They require people with lower ticket prices to pay the same amount as people with higher ticket prices. So the "poor" (or people the movie theaters think won't pay more money, anyway) are paying for the "rich".

Oh yeah thats right but I was talking about VCs subsidizing our movies, taxi rodes, food. Its kind of nice.

Hehe, yes. At least before they gather up all our personal data, secret habits and sell them to the highest bidder.

>What kind of business model tries to shift money from places that have more to places that have less?

The NFL and the (US) federal government come to mind.

Another poster explained that their goal is to intermediate -- to get between moviegoers and movie theaters, and then charge theaters for access to moviegoers. This is how Google makes their AdWords money, for example, but the model is far older -- BBB, general contractors, etc.

You may remember this concept from the net neutrality debate!

I just bought the year pass from them. I think the model is just going to fail. Right now they are the fabled "raising revenue by selling a dollar for 90 cents" start up that hopes to "make it up in volume."

The only way it works is if people don't actually use it.