Which I consider - independently from this discussion - as a very good idea. Indeed: In Germany when getting a Digital Subscriber Line most providers will also give you the option to rent the router or modem. But nearly all subscribers know that increasing running expenses this way is nearly always a bad idea, so they know that one should better buy some decent router/modem that one owns.
For cable you'd have to load a prepaid balance into your account, from which the the cable provider could debit by usage. As soon as the balance hits 0, service is shut down.
Most people don't want to deal with that hassle.
Who took them down, you ask? That oh so useless CFPB.
Edit: Here they are. Look at the image of this woman’s loan:
https://www.freep.com/story/money/personal-finance/susan-tom...
I've long since resigned myself to the fact that getting privacy is a struggle and costs money, and most people won't bother.