A book entirely based on illogical nonsense.

Not so.

Alice in Wonderland is a book set in illogical nonsense. The world is illogical, the characters are illogical, but the story is cohesive. That is what makes Alice in Wonderland so wonderful.

To contrast, what we are talking about are generated associations between familiar things. Instead of Alice in Wonderland's illogical nouns and cohesive story, we have familiar nouns and illogical story.

Alice in Wonderland took us on an unfamiliar trip, and made its strange self relatable. These videos are the reverse: they take relatable things, and shove them together in incohesive, unrelatable, and sometimes frightening ways.

Actually I was thinking of the Disney film adaptation of that as an example of the kind of nonsensical visual stuff that can linger in a kid's head forever. I still distinctly remember the scene with the cards marching angrily. Why were they cards? Why were they angry? Why were they scary? Didn't matter then, doesn't matter now, but to my 3-year-old brain it was really important to try to answer those questions.

I haven't read the book, but given that it's based much more on wordplay as a means of humor (and therefore the exploration of what is, and isn't, sensical in the real world -- the core of humor) than on... algorithmic garbage..., and that it's intended for 8-13 year olds (the ages of its first audience) rather than 2-6 year olds (the target audience of nursery rhymes etc. that the videos in the article are based on), it's somewhat tangential to the point that I and the article are trying to make.

The nonsense in Alice in Wonderland is quite logical - a lot of it is allegory based on math, linguistics and theology.