I have twice, neither time particularly successfully - in fact one time quite spectacularly unsuccessfully if measured purely by how much money I put in my bank account for that 18 months of full time work. And I'm seriously considering an offer to ride that ride again right now...
The downside is the consequences of failure usually include losing money - either real invested money, or in opportunity cost of the gap between market-rate-salary and what you're able to pay yourself for the time you spend working on your own business. This is often not a problem for early twenties tech dudes, it's not a realistic gamble for someone with a family or other responsibilities for which foregoing a reliable regular income isn't really a sensible/ethical option.
(Also in consequence ruining lives of others.)
The gamble is not free at all.
Yes, they did. And they chose to forgo a regular paycheck.
Why don't the employees take advantage of this "tempting gamble", then? According to you, there's really no downside at all, right?