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Re:The war to sell you a mattress by patrickk on Tuesday October 17, 2017 @06:36AM (#15489890)
It's more like a salesman making a commission for recommending or selling someone else's product.
Re:The war to sell you a mattress by othersideofcoin on Tuesday October 17, 2017 @12:47PM (#15492462)
Specifically, if sales = Sales Dev Rep + Closer, then affiliate sites (leadgen) is like outsourcing the SDR and them getting a commission or referral fee.