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A comment on The pitfalls of A/B testing in social networks.

Re:The pitfalls of A/B testing in social networks by FutureSpec on Monday October 16, 2017 @01:21PM (#15484950)
I think OkCupid must have fallen victim to getting bought out and watered down. They've been removing features and making bizarre UI decisions for months now and people are not happy.

Many threads like this one:

https://www.reddit.com/r/OkCupid/comments/75r2ay/seriously_o...

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Re:The pitfalls of A/B testing in social networks by slig on Monday October 16, 2017 @01:50PM (#15485180)
> I think OkCupid must have fallen victim to getting bought out and watered down

I'm betting that they run tests for everything and change into whatever direction the results tells them. If people like "slide to the left/right" and a simple UI, no walls of text, quizzes, etc, so be it.

[ Parent | on HN ]