Re:Essential has sold just 5,000 phones since launch
by RcouF1uZ4gsC on Wednesday September 27, 2017 @12:16PM
(#15349269)
I wonder if the name also hurts. When I see the word "Essential" I think "basic/stripped-down". When I see the price of $699 for an "Essential phone", I think that I might as well get an Apple iPhone, Samsung Galaxy, or Google Pixel.
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Re:Essential has sold just 5,000 phones since launch
by svachalek on Wednesday September 27, 2017 @01:31PM
(#15350161)
It's also at odds with the gadgety stick-on camera. I don't think I've ever seen anyone use an add-on camera lens with their phone, much less the black sweater crowd they seem to be calling out with the "Essential" name.
Re:Essential has sold just 5,000 phones since launch
by snaky on Wednesday September 27, 2017 @12:25PM
(#15349379)
Absolutely. Even meaningless random word (like AQVN or something), would be better.
Re:Essential has sold just 5,000 phones since launch
by tryingagainbro on Wednesday September 27, 2017 @12:25PM
(#15349388)
Great point, even though I doubt it hurt. The price self-selects people: Ooopps, apparently no my cup of tea @$900 and back to google search.
The "essential" bracket cannot compete with Chinese low-end phones. Oh well, he'll raise money and do something else. The domain name at least will have some resale value.