Re:Apple Watch Series 3
by matrixtransform on Wednesday September 20, 2017 @01:46PM
(#15296405)
It's the same reason why earpods only come in white. It makes them stand out. White iPod headphones were a walking advertisement/status symbol for years.
I will buy AirPods the moment they come in black... so I'm guessing I probably never will. :)
They also further reinforce the status symbols of the top-of-line Watch by discontinuing Stainless Steel case in all editions except in the Series 3 LTE as well. Though, this also means that the Stainless Steel Watch is not available to purchase at all if your country don't have Series 3 LTE available.
Re:Apple Watch Series 3
by TheOtherHobbes on Wednesday September 20, 2017 @06:43PM
(#15299019)
Red is a lucky colour in China.
I hope that's not the reason, because it a huge wart on the side of a device that already isn't as thin and elegant as it might be.
But who knows?
There was a post I saw recently, that I thought Gruber linked to but I can't find it anymore, about how Apple's strategy of taking old phones and selling them as the lower tier models is great because it means people can buy those phones and nobody can tell that they bought a lower-tier phone (because it looks like they could have just bought the top-tier phone last year and not gotten around to upgrading yet). This was also used to explain why the 5C was apparently a flop, because it was immediately obvious to anybody that a 5C owner bought the cheap phone.
Status symbols are important.