Or the mathematics won't pan out, and the company dies. And the government will probably step in to fill the breach. And it will probably do an awful job (remember the mathematics never panned out?)
Both of these are good outcomes. Compare this to handing over the control of such vital infrastructure to a megacorp which has a consistent track record of violating the trust of everyone - the users (random privacy rule changes), the advertisers (fake video views), those they acquire (e.g. the comedy show called WhatsApp ads), the jurisdictions they operate in (arbitrary censorship of content to make sure they kowtow to the public flavor du jour) and last but not least the legal system (claiming that they cannot/will not infer a WhatsApp user profile based on FB user profile knowing the pitifully tiny effect of the punitive damages).
With such a track record, it is a surprise that they even have the temerity to still approach governments around the world to propose FreeBasics.
Why do you get a say on what their preferences are?
I think the socialist vs democracy revolution which happened last century is happening with libertarian vs democratic ideas now. You will not see it until it hits it's peak but it's well underway.
A robotic bunch of Indians influenced by the Net Neutrality hoopla developed and targeted at Monopoly Telecom in the US blindly applied these arguments to the Indian context.
The result - rural India is and will remain unconnected. Telcos have no great new ideas on how to connect rural india (and therefore no great avenues to grow) so they are starting to merge. Soon we will have 1-2 giant Telcos monopolies. The clueless herd driven by social media reinforcement and validation strikes again.