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Re:EU lost up to €5.4B in tax revenues from Google, Facebook... by user5994461 on Thursday September 14, 2017 @05:17AM (#15246189)
I am not sure if it's still ongoing but any immaterial good you buy on a major website used to be taxed at the Luxembourg rate, which is the smallest in Europe. It's a pretty clear sign that sales are not attached to the country of the customer.
Re:EU lost up to €5.4B in tax revenues from Google, Facebook... by germanier on Thursday September 14, 2017 @05:20AM (#15246199)
That has changed. Companies are now required to charge the VAT rate of the customer's country for digital goods (and have to store some data to prove that they picked the correct country).
Re:EU lost up to €5.4B in tax revenues from Google, Facebook... by ptaipale on Friday September 15, 2017 @06:24AM (#15255954)
This changed long (10-15 years) ago.

When I (resident in Finland) buy stuff from web shops in Germany, I pay tax at the higher Finnish rates, and it is withheld by the seller.

(When I buy from e.g. China, I pay VAT at the customs, including VAT on freight.)