This is the kind of stuff that never makes into a journal article, but frequently gets cooked up by the university public relations/outreach staff. There is a huge incentive to make every piece of work as flashy as possible.

I'll also point out the 10M times faster thing. How was that estimated? If I have some really bad code that I'm using and I optimize it and it runs 10M times faster (not uncommon for scientific code) do I get to make this a big public headline? (the answer is: apparently yes).