OTOH, this might provide impetus for their audience to find out how to access the dark web. That is, they might think "well, I guess we've reached a tipping point, and from here on out more stuff is going to be censored off the open web. Might as well find out about this dark web thing since that's apparently where stuff is going to end up."

This assumes that their audience is technically savvy enough to get on the dark web. My understanding is that much of the audience skews young, and would either be able to figure it out or would know someone who could help them.