Perhaps if the price is $500+, but at $200 it can be an impulse buy.
The information is available online. Do you really think people walk into Best Buys before they do their research? Perhaps if money is no object. But for most people, it is, and therefore research is pretty imperative.
I do most of my 'research' by browsing in shops. I often go into places like Best Buys, Frys, looking for 'stuff I probably want'.
Also most people have credit cards. Most people often don't worry about money when purchasing things. They worry later when they're in debt.
The threshold is different for everyone, but I would say that $200 is below the threshold it makes sense to bother researching all that much if it looks like it might be useful. No point spending a couple of hours, extra petrol etc to "save" a few $.
My point is that few people buy electronics on impulse, without research, before walking into a store.