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A comment on Android Oreo. Parent comment

Re:Android Oreo by pawelk on Monday August 21, 2017 @03:28PM (#15067072)
In case of 4.4 KitKat it was the idea of Nestle's advertising agency, J. Walter Thompson [0]. It was novel at the time, and it as more than just jumping on the letter "K", because it tied the "have a break, have a kitkat" line with the idea that people reach for their smartphones when they have a break. Now I imagine it's just people in suits negotiating the deal for the next release name.

[0] https://jwt.co.uk/work/android

Disclosure: I have worked for a JWT subsidiary at the time.

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Re:Android Oreo by kllrnohj on Monday August 21, 2017 @03:35PM (#15067136)
I think you're overselling JWT's involvement. That link just says that the brokered the deal, not that it was their idea.

All the stories I've heard[1] say the idea came from Google as Hiroshi Lockheimer (now head of Android & Chrome OS) was a big fan of KitKats.

1: https://www.theverge.com/2013/9/3/4691040/android-kitkat-the...

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