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Re:How Amazon bought and killed PlanetAll, an early Facebook... by z92 on Saturday August 05, 2017 @02:26PM (#14937111)
This one. Others couldn't scale or the investors weren't willing to invest in it to scale.

Orkut was for ages invite only. And thus became a ghetto consisting of Brazilian and Indian users. Expanding within some limited circles.

Facebook faced scaling problems in the early days too. But they believed in it and invested heavily to solve it.

Re:How Amazon bought and killed PlanetAll, an early Facebook... by just_saying_it on Saturday August 05, 2017 @07:14PM (#14938536)
ghetto?!!! May be not the most appropriate description.
Re:How Amazon bought and killed PlanetAll, an early Facebook... by neerkumar on Saturday August 05, 2017 @10:25PM (#14939322)
There was a huge harassment culture on Orkut. It was a place where was normal to get insulted. Exactly the opposite of FB, which might be extreme on the other side, full of fake compliments.

One of the things that FB got right was exactly this one. Am not sure how they did it, maybe because they started from highly educated places in the US and that set the tone for everyone who joined later.