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A comment on How Fear and Outrage Are Sold for Profit. Parent comment

Re:How Fear and Outrage Are Sold for Profit by visarga on Wednesday July 26, 2017 @02:35AM (#14854052)
> Without it, there's no way to inform potential customers of a new brand or product.

What about word of mouth, observing other people, searching for a product online?

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Re:How Fear and Outrage Are Sold for Profit by smsm42 on Wednesday July 26, 2017 @03:55AM (#14854344)
Word of mouth is not enough for a 300-million market. Yet less observing other people, especially as many things aren't very observable. And to search for a product online, you need to know it exists and you want it. Nobody searched for iPhones before Apple started advertising them.
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