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Re:Antisocial Coding: My Year at GitHub by fenomas on Thursday July 06, 2017 @01:08AM (#14708271)
> "broflakes"

It's meant to be a portmanteau of "bro" and "snowflake" (implying more or less that someone sees themselves as a special snowflake, and gets upset when not treated that way).

Like both the words it comprises, I find it's more of a disparaging name for people the speaker dislikes, than a label for a discernible subgroup of people.

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