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Re:More than a decade later, how original YouTube stars feel... by Nullabillity on Monday July 03, 2017 @09:20PM (#14692809)
It's just one data point, but Dave Jones from EEVblog made a video about half a year ago regarding his ad income: https://www.youtube.com/watch?v=R8qdOAEQnps

Of course, these days it's often supplemented by stuff like Patreon and separate sponsorship deals.

Another person of interest here might be Jim Sterling of The Jimquisition, since AFAIK his main income is through Patreon: https://www.patreon.com/jimquisition

Re:More than a decade later, how original YouTube stars feel... by jdietrich on Tuesday July 04, 2017 @10:46AM (#14696141)
Sterling doesn't take ad revenue of any kind, as a point of principle. It's a key part of his appeal - his independence as a journalist is unimpeachable, because he's funded solely by fans.