And they say this as something so wild and wacky it's worth an exclamation point :-/ "The Tovala doesn't just cook Tovala meals - you can program it to cook your own food too!"

So it's some sort of programmable combi oven. They're apparently (sorry) hot in modernist etc. cooking circles. I've read that keeping them free from mold etc. can be a problem but I haven't looked into them in any great detail.

I have to say that the example meal shown on their site is really not something most people would find at all challenging or time-consuming to prepare using supermarket ingredients.