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Re:On Starting a Software Business by rjegundo on Monday June 26, 2017 @08:58AM (#14636385)
Specialize is possible as someone mentioned, but I think the essential is segment.

You can still be a generalist as long as you put those skills to the service of a specific community. This could be region, vertical, domain, etc. The important part is to be clear who are you aiming at, so you can hustle and leverage the network/reference effect in there.

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