I don't know what gender made the most money on Polyvore, it doesn't matter. The point was she enriched her friends. The price made waves at the time:

https://techcrunch.com/2015/07/31/why-polyvores-jess-lee-sol...

> "Yahoo bought Polyvore in what we’ve heard could be anywhere from a $25 million* to $60 million"

Quickly followed up by an update revealing it was actually ~10x more!