> Despite the retro appeal, the Nokia 3310 (buy here) is little more than a Nokia 150 (a basic feature phone that sells for a mere £20) wrapped up in a curved glossy shell and sold for a millennial-gouging £50.

And later:

> It's a spectacularly basic phone that's only good as a backup, or as festival/travelling companion where a week of battery life would be useful. Which would be fine were it not for the fact that Nokia is trying to charge £50 for a phone that should really cost less than £30. The Nokia 150 is, bar the camera and physical design, identical and costs £20. There's even the ultra-basic Nokia 105, which costs a mere £8.

50 might not be that much for a festival phone - until you realize that it's competing with a phone that costs 8.