In my experience, a business major is the new communications or psych major. Basically, a last resort for those who can't do anything else.

I worked at a large aerospace company which had a large contingent of business majors needed for all the required compliance reporting. They weren't paid well compared to the engineers. Those business people always joked that if the could have they would have become engineers, but they couldn't handle math so they became business majors.

In terms of content, sure, but that's something we know after graduating. You try telling the kids going in that the major marked "business" is a money-loser.