Predictably, a third of this discussion has now gotten derailed into bikeshedding about names, yet again.
If you haven't seen it, go watch the episode from the TV animated Dilbert show, "The Name" - http://www.dailymotion.com/video/x1afila_dilbert-s01e01-the-...
In fact, ukrainians don't give a damn about few nationalists like this for whom it "hurts" and will never consider an origin of the language name, not to mention that idiotic [island name - country name - evil status] associativity. Most people in the world are sane, please don't get tricked into internet-bs easily.