That's like saying if you didn't ask for it, food is not food. You appear to be defining the nature of a thing by your internal mental state, and that only works with a relatively small number of certain things.

What makes an ad an ad has nothing to do with potential-viewer intent. Lack of viewer intent is what makes it an _unwanted_ ad.

I happen to have a certain ad framed and on my wall at home. I spent money on the ad, and more money to frame it. Pretty sure that meets the definition of 'request'.

Guess what? It is still an ad.