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Re:Google plans ad-blocking feature in Chrome browser by m-p-3 on Thursday April 20, 2017 @12:12AM (#14153889)
IMO it could be a dangerous move for them, especially if they mostly block their competitor's ads and land themselves in an antitrust lawsuit or something similar.
Re:Google plans ad-blocking feature in Chrome browser by TheKarateKid on Thursday April 20, 2017 @10:06AM (#14156709)
Google will probably do it in a very open way like they do when they try to enforce other web standards.

They will probably clearly post criteria for what makes an ad acceptable or not and state that Chrome will block it if it doesn't meet them. Or maybe Chrome will show them but somehow punish the webmaster like they do to sites that don't use HTTPS or have mobile friendly pages.

Re:Google plans ad-blocking feature in Chrome browser by grigjd3 on Thursday April 20, 2017 @09:34AM (#14156442)
I suspect adtech companies may partner to make better ads for consumers.