Want a movie or TV series to die? Set it in Canada. There is something about the American market that just doesn't react well. London or Paris, sure. But other than a few scifi backstories (Wolverine) Canada is never mentioned. I blame the accent. Vancouver sounds like LA and that creates a uncanny valley for the American ear. Audiences are unnerved when characters on TV don't match the stereotypes. It's discomforting, but we cannot all be from Canmore or Torono.