@cowardlydragon you got downvoted to death but that's a fair assumption so I want to reply to you here

> forking a website so easily also makes spoofing very easy...

A fork copies the files of a site, so yeah, it certainly would be easily to spoof somebody's site. It basically is a spoof button. But doing so creates a new cryptographic identity for the site, and that will be the basis of how we authenticate