I find this particularly insightful. I think we tend to project our own perspectives onto other people and if someone personally doesn't pay for software it's difficult to believe that anyone would.

This is my principal challenge as I attempt to transition into an entrepreneur. I hate spending money and it's probably affecting the quality of the work I produce. I often opt to produce my own designs when I would probably be better off outsourcing that on something like 99 designs.

Old habits die hard but I am working on getting over it and articles like this one help a great deal.