> On Monstanto coverage writ large, I completely agree. The amount of excess attention and paranoia paid there is ridiculous, especially on topics where they have clear competitors like Archer Daniels Midland that people haven't even heard of.

ADM is predominantly a food processing company; they don't really compete with Monsanto, which is a seed and chemical company. They are basically dominant players in different stages of the food supply chain. (They both have some diversification so there is probably some competition but neither is a major player in the others main markets.)

In essence:

Monsanto -> Farmer -> ADM -> food packagers