Don't get me wrong, I certainly understand that power is anything but binary in it's function, however, as far as how consumers interact with it, very very few care as to what the copper in their walls is doing, only that it turns on the lights.

To extend the argument of net neutrality in this direction, I think an important distinction needs to be made, because surely you could argue LED's over florescent bulbs due to power consumption, but consumers already pay for different speeds and data caps, the argument shifts to your utility offering different prices based on who is making your LED's, even if they are functionally identical. This is where the comparison breaks down, because the bulbs don't magically become more efficient for your utility because they are somehow peering with the manufacturer.