Re:Cold email tips I used to get 60K signups
by majewsky on Monday March 13, 2017 @10:49AM
(#13858217)
> Send 8 different emails to every prospect.
I'm honestly surprised that this works. If someone sent more than 2 or 3 unsolicited emails to me, they would end up in the killfile really fast.
Re:Cold email tips I used to get 60K signups
by Gracana on Monday March 13, 2017 @11:03AM
(#13858358)
It's phrased a little oddly, but maybe 8 different emails 4 days apart with a conversational tone means actually having a conversation with the other party. But if they're not responding, how can it be conversational without being super-sleazy-salesman fake? Why wait days in between replies?
Re:Cold email tips I used to get 60K signups
by fudged71 on Monday March 13, 2017 @11:00AM
(#13858321)
If they are relevant and personalized, these can be very effective. I've had people respond sincerely on a 7th or 8th attempt.
Re:Cold email tips I used to get 60K signups
by sjnair96 on Monday March 13, 2017 @11:33AM
(#13858687)
> Thursday Friday better than Monday.
I should probably do my due reading on the subject before asking, but why is that so?
Re:Cold email tips I used to get 60K signups
by gatsbino on Monday March 13, 2017 @01:48PM
(#13860334)
I used to work for one of those big email marketing software companies...we gave out the same guidelines.
Looking at the statistics, from what I remember, I believe Thur/Fri had the best open rates. (end of week, people catching up on emails before heading out, creating todo lists, ect...)
One email, one focus. Send 8 different emails to every prospect. Four days apart. 30% responses come from email 5-8.
Keep it conversational, in first person.
Create benefit driven messages. How your product can help solve their problems?
Cold emails should be 2-5 sentences.
Again keep it conversational.
Keep words and sentences bare minimum.
Prove your worth. Show social proof or case study.
A/B test your message. Different value propositions. Different time/day.
Thursday Friday better than Monday.