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Re:Opaque drug pricing in the U.S. by Animats on Sunday March 12, 2017 @06:18PM (#13853480)
"Detail", in pharma parlance, refers to making sales presentations to physicians. The people who do this were once called "detail men".[1] This has declined somewhat now that pharma can advertise prescription drugs directly to patients.

[1] https://www.theatlantic.com/magazine/archive/2006/04/the-dru...

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