They also:
- break the web
- hijack content
- reduce the value for the publisher
- make it impossible for the publisher to monetize their content
- are a step back from an open web
Pretty soon you'll be 'certified information provider' to Google rather than web publisher.Why stop at mobile?
Okay, how? AMP is built on HTML5 standards.
>hijack content
AMP Cache is different than AMP. Do CDNs also "hijack content", by serving them from faster servers?
>reduce the value for the publisher
By offering them an option to make pages load faster?
>make it impossible for the publisher to monetize their content
Incorrect. Read up on the allowed tags in AMP. Both ads and analytics are possible; they're just delayed until after the content is shown.
>are a step back from an open web
Built on open web standards.
> Okay, how? AMP is built on HTML5 standards.
Will only comment on this: it should be easy to figure out a way to break the open web using HTML5 standards:
- browser sniffing
- crazy javascript navigation
etc. Just from the top of my head.