Ask HN: How much I affect Ad revenue by blocking it?

Posted by praving5 on Tuesday February 14, 2017 @08:04AM
from the ask-hn dept.

Hi All, I have been using ad blocker since ages and now I am close to blocking over a million ads. How much ad revenue approximately did I impact?

( 2 comments | 2 points | on HN )

Re:Ask HN: How much I affect Ad revenue by blocking it? by PaulHoule on Tuesday February 14, 2017 @08:12AM (#13643249)

For a 'typical' web site (ex. not Facebook or about video games or anime or programming) $1 per thousand page views is a plausible value. Let's assume there are 5 ads per page, so if you block a million ads you've affected 200,000 pages. Divide by 1000 and that is $200.

[ Parent | on HN ]

Re:Ask HN: How much I affect Ad revenue by blocking it? by redsable on Tuesday February 14, 2017 @10:15AM (#13643977)

You said, "200,000 pages per year comes to 550 pages per day." For the average "human" I think 1/5 that number is more reasonable in terms of page visits per day.

[ Parent | on HN ]