The samsung edge family has a real wow factor to it. On the street they really stand out among the generic rectangle-with-rounded-corner design everyone else are holding.
I don't think it's the most ergonomic design, but it really looks cool. And let's face it, that's as important to many,
I agree. My experience with the curved Galaxy phones is limited to in store demos so I don't know how valid my ergonomic concerns are if I used the phone daily and got accustomed to it. I do agree they look very nice.
The Xiaomi Mi Mix is another phone with tiny/nonexistent bezels that looks great but has ergonomics that concern me.
Stand out? The only thing I see are slightly rounded edged of the screen. And that took me a close look.
I'm sure having smaller bezels, especially on the top and bottom, will be a welcome improvement though.