The US actually provides 50% of the world's plasma supply, because there are more people in the US willing to donate under the current system than there is a need for it, whereas most of the world (which does not pay for plasma donation) has an ongoing shortage.
Plasma, like whole blood, also has a relatively short shelf life and cannot be donated on an as-needed basis, so it's preferable to have more than you need, since you never know when there will be a natural disaster, etc.
I've donated plasma. I think the whole process, from the moment I walked in the door to the moment I left, was about two hours. I read a book the whole time and they paid me about $100 (I don't remember exactly how much). It was pretty easy, and I'd do it again if I could.
I wasn't saying it was in someone's control. I was discussing analysis of the system as it is.
The key question is that donating so frequently must be safe for the donor. If there's long term health implications then the firms have to coordinate if necessary to ensure donations are not made too frequently.