Re:I've removed all ad network code from my blog
by sirclueless on Thursday January 05, 2017 @09:51AM
(#13327483)
Affiliates work fine for E-commerce and performance advertisers that can track conversions. They work considerably less well for cost-per-click advertisers and brand advertisers because the advertisers can't trust the publishers either; there are plenty of spammy publishers who will send fake clicks and impressions your way for $$.
This is the major reason ad networks put JS on publisher sites. You can't give a website author "complete power" any more than you can give an advertiser complete power.
Or some other way to deliver ads with copy and images, but through the backend. (that way the website author has complete power on what an ad actually can do on their website)