On average people visit the same 8 sites over and over. We feel this kind of interface is more efficient, because it's meant to be set as a home page. This way going from site to site only involves clicking the Home button and each site. We also think it fits well with the trend toward touch screens on devices like the iPad.

My gut reaction was: why would I bother going here rather than the Top Sites (or equivalent) pane in Safari or Chrome or FF, which shows the sites I visit most and doesn't require me to have another account elsewhere?

Don't get me wrong - I really applaud everyone who gets an idea out there to market, but I just can't see the use-case for this being common enough.

(Thinks more Unless you're going for IE users, perhaps?)

The best answer I can give that is we feel a browser based solution is best, because your favorite content can be accessed from any computer.

That is a fair point. I guess because I'm a laptop user, I almost entirely use my own machine for the web, rather than a work box and a home box, or access from an internet cafe etc, but there are still plenty of people out there who would benefit. I think adriand's point about it being great for young kids is really strong, too. Best of luck with it!

What benefit does your site have over Safari's top sites or Firefox's fast-dial?

You can also directly search sites using Favetop with just one click of a site icon.