How to Validate Demand for Your Product

Re:How to Validate Demand for Your Product by metachris on Friday December 30, 2016 @04:42AM (#13283533)

Thanks for sharing!

Do I interpret your numbers correctly in that with the $100 budget and about $5 per lead, you generated just 20 leads, of which about 7 finally bought the book?

[ Parent | on HN ]

Re:How to Validate Demand for Your Product by gargarplex on Friday December 30, 2016 @07:34AM (#13284058)

You're welcome!

That's approximately correct. Most of the purchases were via Amazon (30% royalties on ebooks >$10, 70% royalties on ebooks < $10). I am experimenting with squeeze page marketing etc. now in order to get the economics fully online

[ Parent | on HN ]