DICE and others have been investigating and using it to create tools for developing games. There is interest in using it within game engines, but there's just the issue of Rust support for major consoles. There is great interest in the PC gaming world though that's not constrained by console support.

I don't work in that field, but I doubt game programmers will be early adopters of rust, as I think they mostly don't care about memory safety.

There's been some interest, but I think the likes of jblows Jai language that emphasize rapid development and programmer convenience over correctness will likely catch on faster.