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Re:How to Kill a Successful Business: The Slow-Motion Death... by Spyckie on Saturday March 08, 2008 @05:55AM (#131897)
good read.

It's interesting - the author wasn't pressured by external forces (VCs) to grow big - he wanted to grow big as fast as possible. He didn't grow because of demand but because of his dreams, which is the number 1 reason why he failed. It's strange, too, because he wasn't competing to capture market space; nor was he under any sort of deadline to sell the company at a certain valuation.

If the author had just kept on making veggie tales like he had been doing before he wanted to grow big, the company would have been fine. Veggie tales was a solid product that had everything going for it.

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