Ask HN: Why do newsletters not work?

Re:Ask HN: Why do newsletters not work? by kohanz on Sunday December 04, 2016 @08:49PM (#13102882)

Have you verified that 8% is actually a low conversion rate?

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Re:Ask HN: Why do newsletters not work? by SyneRyder on Monday December 05, 2016 @04:05AM (#13104242)

If you're using a service like MailChimp, they'll actually show you industry averages for click-throughs, even on the free plans. It depends on the industry, but 8% sounds quite reasonable.

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Re:Ask HN: Why do newsletters not work? by pmiller2 on Sunday December 04, 2016 @09:50PM (#13103056)

Yeah, this. 8% is actually a very, very high conversion rate for what amounts to an email ad (granted one that was asked for, so it's not spam).

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Re:Ask HN: Why do newsletters not work? by samayshamdasani on Monday December 05, 2016 @09:33PM (#13111811)

Ah, I am using mailchimp but I wasn't aware that this number was pretty impressive compared to others...

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