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A comment on We turned $140k on Kickstarter into $40k debt and broke even. Parent comment

Re:We turned $140k on Kickstarter into $40k debt and broke even by eli on Monday November 28, 2016 @06:28PM (#13059332)
Further, I think this is true of all advertising to some degree. I doubt the first print ad or billboard you buy has positive ROI.
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