Re:Apple Abandons Development of Wireless Routers
by derefr on Tuesday November 22, 2016 @04:24PM
(#13017801)
It's interesting to take your friend's reaction apart into two components. I don't think they were actually scared of spending $3000 for a laptop, since they were willing to buy the Apple laptop. They were scared, I think, of telling people they spent $3000 on a laptop, if it wasn't a "luxury fashion" brand laptop where that kind of price is societally acceptable to splurge on.
In other words: if you buy a $3000 gaming PC, you're a weird nerd who cares too much about computers. If you buy a $3000 MBP, you're a professional and a connoisseur. Your friend wanted a $3000 computer (probably because, to be frank, they are a "weird nerd" who can put $3000 of hardware to good use), but they didn't want to be labelled as such.
Re:Apple Abandons Development of Wireless Routers
by tim333 on Tuesday November 22, 2016 @11:20AM
(#13015111)
I guess people are a bit in denial about the fashion brand aspect of Apples. I've got an Air and a Lenovo X201 and partly switched to the Air because I got negative comments about the Lenovo's looks - "that thing looks really old" etc. Both laptops work fine.
It wasn't about 'mental sifting', or 'flexy laptops' or any of the other excuses people will try to insert. It was about paying for the brand recognition. He'd gone 'wow' at my X1 carbon, and gone 'wow' at another colleagues XPS. But he balked on price because of brand recognition, not because "a single product line is easier to deal with than a choice, so I'm willing to pay almost 50% more".
I certainly agree that Apple's greatest asset is their brand reputation.